Today we are proud to announce PassMob - a new service for companies wishing to take advantage of the marketing opportunities presented by Passbook.
If you haven’t heard about it yet, Passbook is a new iPhone application released with iOS6, which allows users to store loyalty cards, coupons, tickets, boarding passes and other forms of mobile payments on the iPhones.
PassMob is a comprehensive set of tools and services which allow companies to start creating and distributing digital Passbook passes in no time. We provide consulting, development and support - from integrating with existing sales support systems, to developing mobile applications and implementing mobile payments.
On Oct 2-3, we will be exhibiting at London’s Apps World - one of the leading global meeting points for players in the mobile industry.
Be sure to visit us as stand 63 if you are interested in mobile application design, development and/or consulting.
We will also be showcasing our newest offering - PassMob, a service which helps companies boost their mobile sales by integrating with PassBook, the new application released with iOS6, which allows users to store loyalty cards, coupons, tickets, boarding passes, and other forms of mobile payment on their iPhones.
See you in London!
Among the things announced by Apple at the WWDC were some changes in the App Store Review Guidelines.
Here is a rundown of what’s new:
2.23 Apps must follow the iOS Data Storage Guidelines or they will be rejected
2.24 Apps that are offered in Newsstand must comply with schedules 1, 2 and 3 of the Developer Program License Agreement or they will be rejected
2.25 Apps that display Apps other than your own for purchase or promotion in a manner similar to or confusing with the App Store will be rejected
11.15 Apps may only use auto renewing subscriptions for periodicals (newspapers, magazines), business Apps (enterprise, productivity, professional creative, cloud storage) and media Apps (video, audio, voice), or the App will be rejected.
Before: Use of protected 3rd party material (trademarks, copyrights, trade secrets, otherwise proprietary content) requires a documented rights check which must be provided upon request
Before: Apps that contain false, fraudulent or misleading representations will be rejected
After: Apps that contain false, fraudulent or misleading representations or use names or icons similar to other Apps will be rejected
8.6 Google Maps and Google Earth images obtained via the Google Maps API can be used within an application if all brand features of the original content remain unaltered and fully visible. Apps that cover up or modify the Google logo or copyright holders identification will be rejected
So in a word, no biggies - mainly updates to reflect new services (or removal thereof) and different wording of some legalese.
On a side note, they also updated a few statistics: the number of developers (from tens of thousands to hundreds of thousands) and apps available in the App Store (from 350k to 700k), as well as the size limit for apps downloadable via cellular networks (from 20MB to 50MB).
Perhaps what’s most telling is the removal of the “We don’t need any more Fart apps” clause. I guess that means they’ve run out, so let’s get busy!